Category Archives: Social Media

News, opinions, ideas and thoughts on social media.

Facebook Top News vs. Most Recent

We hear two questions a lot: Where do the Facebook users spend most time, in Top News or Most Recent? What algorithm decides what to put in Top News or Most Recent? We don’t have the complete answer but here is … Continue reading

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By Popular Demand: The CNN Case Study

After repeated requests, we have now posted the CNN Case Study under “Resources” in the right column of this blog. The CNN Case Study shows how social syndication a la IngBoo can improve user engagement level and drive traffic back … Continue reading

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The Emergence of F-Commerce

There is seemingly no limits to what you can do with a Facebook Fan Page. As illustrated in an article at Investors.com, J.C. Penney has launched a full online retail store within Facebook. If you combine e-commerce with the fan … Continue reading

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The Browser Reinvented – The Social Browser

Who would have thought that the browser would (again) become a hot commodity in Silicon Valley? On the mobile side, SkyFire  is doing great. The new version 2.0 for Android really rocks. It is faster, better and slicker than anything out … Continue reading

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What is Your Like Button Worth?

This question is being voiced more and more. The true answer is, that it depends. There are some interesting statistics regarding the Like button though. Mashable recently wrote about this. Here are a few observations: Not all people click on … Continue reading

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The Facebook Outage

This message is for publishers who use our WordPress plugin – Like for Tags: As I am sure most of you know, Facebook had several outages last week, one lasting for several hours. Those of you who use Facebook Like … Continue reading

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The Pundits are Quiet – Facebook Makes Money

For the longest time, we heard that advertising in Facebook was a non-starter, a proposition destined to fail. The primary reason was supposed to be that the Facebook experience is not “intent-based”, whereas Google Search is for example. As Forbes.com … Continue reading

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